Our Story

Meet Anna, Sophie and Lucy...the founders of Box of Hugs London!

Since 2017 we have been sending hugs and raising smiles with our gorgeous 'Box of Hugs' gift boxes packed full of goodies and a personalised card.

We are three young(ish) mums and also sisters. We've each been through, and seen friends and family go through, some really tough times including bereavements, relationship break-ups, illness, operations (including our own mother battling with a brain tumour 10 years ago) as well as sharing happy events such as new babies, Mother’s Days, Christmases and Birthdays.

It has been during these times we realised that finding a unique and thoughtful gift idea that wasn’t flowers was actually really tricky, especially as busy working mums where shopping time was very limited. We always loved receiving little surprise gift packages from our mother when we were away from home or under the weather and this inspired us to set up Box of Hugs and make the concept more widely and easily available.

Between us we have an abundance of invaluable experience having worked for various big brands as well as some exciting new startups, and it's this experience that has given us the confidence to take the plunge and bring our Box of Hugs dream to life.

We are so excited about the future of Box of Hugs. We have five young children between us, (2 born since we started Box of Hugs in 2017) and it's not only amazing to find a job that fits around our family lives, but we've found something we all have a true passion for - we absolutely love what we do and how our products make people feel.  

It's been an incredible few years and the feedback we receive on a daily basis really keeps us going and gives us the drive and ambition to continue delivering HUGS far and wide to millions of people. We hope you'll grow to love what we do too! 

Big hugs,

Anna, Sophie & Lucy xox